Project Attributes Portrait

Martin has been working in the consumer-facing sector for 37 years, founding and chairing e-commerce consultancy Practicology, and heading up multichannel operations for brands such as Burberry, Ted Baker and Harrods. Martin is known globally as a champion of customer experience, being at the heart of end-to-end customer-centric transformation in the industry.

Gemma Bailey is the director of Bailey Instruments. She’s actually one of the youngest female directors in the medical industry in the UK. Bailey makes ethically-produced medical supplies and their speciality is diabetic tools – they make something called a monofilament which is a really important tool for figuring out if someone with diabetes is likely to need an amputation. Unfortunately, a lot of other companies make copycat versions of these that aren’t accurate – meaning people’s safety is being threatened.
Working with Raj and Seema, a newly wed couple and the Directors of Quivira Capital was fantastic. They were an absolute joy to photograph and I wanted to capture their success as well as their confidence in the photos. I didn’t have to try hard at all to do that!
I had the pleasure of shooting these lovely ladies from Vardags in Manchester. Vardags is an elite cadre of Britain’s best divorce lawyers specialising in high net worth, complex and international divorce cases led by Ayesha Vardag, “Britain’s top divorce lawyer”
They we’re an absolute pleasure to work with.